Wyolution, in conjunction with Swift Communications, recently launched a new Member’s Hub section of Swift’s 26 newspaper sites. Along with a new homepage design, this represents an entirely new way for local readers to interact with one another, all centered around the content of the site. In addition, members now have some of the abilities found on traditional social networking sites, like blogging, private messaging, and video and photo posts.
According to Abbey Smith, a Business Analyst for Swift’s Internet Ventures Group, “The Wyolution team always delivers great results for Swift Communications. Our latest project, which redesigned the homepage and added a section for user content for more than 20 news sites, is no exception. The custom-built comments database that Wyolution created provides the first link between social media and revenue for Swift Communications.”
As an example of one of the sites can be found at www.nrtoday.com.